For most of my clients I fill the role of AdWords Manager as opposed to AdWords Consultant. But I can see that shifting some in 2009. The role of consultant to those larger businesses that do their AdWords in-house is obvious. They want the control of in-house management but realize…
If you are new to AdWords, or trying to break through whatever AdWords ceiling you are currently butting your head against, I highly encourage you to treat Quality Score with the respect it deserves. I believe Quality Score will become more and more important. Google continues to try and reward those…
Recently I was voted onto the Advisory Board of SEMpdx. SEMpdx is an organization based in Portland, Oregon whose mission is to inform and educate area businesses on the benefits of SEM to bottom line revenue. I have dabbled in a few professional organizations but these folks without a doubt are…
I have been asked to be one of four panelists for the inaugural SEMpdx PPC Hot Seat event. The panel will evaluate several websites from a PPC point of view. My particular focus will be AdWords Quality Score. SEMpdx Hot Seats are a great way to get professional Search Marketing…
